We Finally Found Some Actually Stylish Fly Fishing Gear

Generally speaking, traditional fly fishing gear has been almost exclusively developed with performance (and rich, boring, old white dudes) in mind. Newer, more modern items are surely more accurate, lighter, and easier to use, but rarely all that attractive.
As fly fishing goes the route of rock climbing, picking up more and more young, aesthetic-driven, city-dwelling participants by the season, there’s a good case to be made for options that offer more style and appeal to a younger, more diverse audience. Though modest in its scope, the Filson x Housefly collab indicates some folks actually are paying attention… Oh wouldn’t it be nice to have a choice of what to wear to the river beyond a tan kit or a gray one?
Source: https://www.fieldmag.com/articles/filson-x-housefly-fly-fishing