Travel Lite Revamps Truck Camper Lineup with New Brands

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EDITOR’S NOTE: The following excerpt is from an article by Truck Camper Adventure.

As your trusted truck camper industry news source, Truck Camper Adventure reached out to Indiana-based Travel Lite RV (TLRV). We’re glad we did. In a Truck Camper Adventure exclusive, Travel Lite has just revealed that its overhauling its truck camper lineup, which will include two new brands called the Atom and Up Country. To learn more about these new brands and other changes, Keith Lessner, Travel Lite National Sales Manager, was kind enough to answer a few questions.

Truck Camper Adventure: Thank you for talking with us, Keith. Travel Lite operations were in a state of flux a few years ago. What is the current status of the company?

Lessner: Travel Lite is currently up and running. A couple years ago our suspension of operations was to make the necessary changes to get Travel Lite pointed in the right direction again. Since then, we have completely revamped our product line including truck campers, the new models of which are just launching now.

The new Travel Lite Up Country 775

TCA: Where are your campers made and what products are you producing today?

Lessner: All of our campers are made onsite at our Syracuse, Indiana plant. We currently offer ultra light weight travel trailers, toy haulers and our full lineup of truck campers. From here on out, every camper we make will have a laminated structure with aluminum framing instead of the more traditional wood build. We have also recently made big strides on our EV truck camper lineup that is coming very soon. There are a lot of exciting things happening at Travel Lite right now.

TCA: How many units have you been producing per year? How many dealerships are selling Travel Lite campers?

Lessner: TLRV produces approximately 1,500 units per year which we are looking to increase and currently serve 85 dealers and counting. There has been a recent spike in new dealer interest and we anticipate being well over 100 dealers by the end of the year.

TCA: With regard to the new Travel Lite truck camper brands, will you be retaining the Extended Stay and Super Lite brands you produced before?

Lessner: The Extended Stay and Super Lite truck campers were great for us, but that moniker has been retired. When we moved away from wood construction to our new laminated construction, we wanted to let everyone know how different the structure is and felt it was an appropriate time to make a name change. Our mid-size truck camper line is called the Atom and our full-size truck camper line is now called Up Country. The first Atom’s should be arriving at dealer lots now and the Up Country not far behind. Also, by moving from wood construction to lamination, not only have we increased strength, but we have also made our campers lighter.

Read the full article at Truck Camper Adventure.

Source: https://rvbusiness.com/travel-lite-revamps-truck-camper-lineup-with-new-brands/