SSI: September Retail Show 9% Decrease Year-Over-Year – RVBusiness – Breaking RV Industry News
GRAND RAPIDS, Mich. – There were 27,400 retail registrations recorded in September 2024, which is a 9% decline compared to the 29,898 total in September 2023, according to Statistical Surveys Inc., the Grand Rapids, Mich.-based sub subsidiary of Trader Interactive that monitors retail and consumer data for the RV industry.
Year to date, there have been 289,792 retail registrations in 2024, which is a 10.2% decrease versus the 319,588 total for the same period in 2023.
For comparison, the RV Industry Association (RVIA) reported 24,595 wholesale shipments in September 2024 and 256,412 units shipped year to date.
UNITED STATES
- Travel Trailers – 16,858 in September 2024 (17,996 in September 2023; -6.3% year-over-year difference). Market share leaders: Forest River Inc. (41.3%), THOR Industries Inc. (36.8%), Grand Design RV Co. (8.3%).
- Fifth-Wheels – 4,450 (5,129; -13.2%). Market share leaders: THOR Industries (39.7%), Forest River (25.9%), Grand Design (17.2%.)
- Camping Trailers – 290 (425; -31.8). Market share leaders: Forest River (56.6%), Aliner (19.7%), Purple Line LLC (8.3%).
- Park Model RVS – 268 (199; +34.7%). Market share leaders: Champion Homes (27.2%), Cavco Industries (28.4%), Elevation Park Models (9.0%).
- Class A – 630 (850; -25.9%). Market share leaders: THOR Industries (53.7%), Forest River (14.4%), Newmar Corp. (14.0%).
- Class C – 1,410 (1,517; -7.1%). Market share leaders: THOR Industries (51.0%), Forest River (25.8%), Winnebago Motorized (10.7%).
- Class B – 702 (988; -28.9%). Market share leaders: THOR Industries (47.4%), Winnebago Motorized (19.4%), Forest River (8.1%).
CANADA
- Travel Trailers – 2,051 in September 2024 (2,004 in September 2023; +2.3% year-over-year difference). Market share leaders: THOR Industries (39.2%), Forest River (38.0%), Gulf Stream Coach Mfg. (5.6%).
- Fifth-Wheels – 379 (412; -8.0%). Market share leaders: THOR Industries (43.5%), Grand Design (24.8%), Forest River (19.8%).
- Camping Trailers – 47 (54; -13.0%). Market share leaders: Forest River (87.2%), Aliner (8.5%), SylvanSport and Jumping Jack Trailers (tied at 2.1%).
- Park Model RVs – 2 (4; -50.0%). Market share leaders: Elevation Park Models and Woodland Park (tied at 50%).
- Class A – 47 (58; -19.0%). Market share leaders: THOR Industries (40.4%), Forest River (27.7%), REV Recreation Group (21.3%).
- Class C – 105 (101; +4.0%). Market share leaders: THOR Industries (49.5%), Forest River (31.4%), Winnebago Motorized (7.6%).
- Class B – 49 (42; +16.7%). Market share leaders: THOR Industries (46.9%), Pleasure Way Industries (24.5%), Roadtrek Inc. (14.3%).
