Riverside RV Announces Key Updates Before Open House – RVBusiness – Breaking RV Industry News
LAGRANGE, Ind. – Riverside RV, a leader in unique, lightweight recreational vehicles, is making strategic changes ahead of the 2024 Elkhart RV Open House. Lineup changes and key design improvements will be on display showcasing Riverside’s diverse lineup of lightweight travel trailers, according to a company release.
Another key addition at Riverside is Bob Fish, hired as the Operations Excellence Manager. Fish brings extensive experience with independent OEM’s, the release continued.
“Our goal is to be able to navigate effectively against larger industry players that dominate 85%+ of the total market. We will focus on delivering affordable products while adding value for dealership partners.” Fish stated. “We have a great group of people working together at Riverside. You can see the experience and the feel the drive for improvement when collaborating on new ideas with the production and development teams. I am excited to be a part of such an opportunity.”
The product lineup is also undergoing significant changes. The Retro, Riverside’s flagship model, will now feature a mix of smaller, lightweight floorplans alongside larger, no-slide options. The Intrepid line will cater to entry-level fiberglass customers, offering a full range from 16 feet to 32 feet with adjusted standards and options to meet competitive price points. The Xplorer line will receive updates to better serve adventure-seekers, including lightweight floor plans equipped with gas refrigerators, solar panels, and an extra lift.
Riverside RV is also introducing the 145 series floorplans that are on ode to the past.
“These ideas kind of fell into our lap at the last moment from unforeseen circumstances,” said Fish. “Every year at this time, almost like clockwork, we give ourselves a last-minute deadline to get a couple of new floorplans in front of the dealers. I am certain, though, that these will turn some heads.”
Riverside RV will be set up next to the THOR Industries parking area, near the RV Hall of Fame from 8 a.m. to 5 pm., Monday to Wednesday, during the Elkhart Open House. With open territories, a refreshed lineup, and dealer incentives, Riverside RV anticipates a busy event. For more information on open territories or becoming a dealer, please email [email protected].
