Oliver RV Adds Multiple Dealer Partners at RVDA Event – RVBusiness – Breaking RV Industry News

PJ Buerger, of Princess Craft RV, is shown inside an Oliver unit on display at the RVDA Convention and Expo in Las Vegas.

HOHENWALD, Tenn. – Oliver RV attended the RVDA Convention and Expo in Las Vegas and was able to add multiple dealer partners, according to a press release from the company.

“It was very overwhelming and a humbling experience,” said Phil Melfa, director of business development for Oliver. “For the first two days we didn’t have a chance to come up for air. We signed up numerous dealer partners and are closing in with others. We can’t wait to do it again next year and we are extremely grateful for the RVDA organizers help and assistance with our overall experience.”

P.J. Buerger, owner of Princess Craft RV while at RVDA accepting yet another Top 50 Dealership Award summed up his dealership’s decision to add Oliver. “Oliver has really perfected the lightweight fiberglass trailer with extraordinary style and design at every turn. The fiberglass construction makes this trailer not only beautiful but extremely durable. Princess Craft is always looking to represent the best in the business when it comes to smaller lightweight options and we are thrilled to be a part of the Oliver team.”

Chase Rhode with Field and Sports who represents Oliver, said, “We had hoped to partner with enough dealers this year to cover our projections while maintaining the highest quality-built travel trailers in the industry. But honestly, we didn’t expect this type of response. Unlike other manufacturers, we are slowly adding partners. We are only going to have so many and then stop. We have identified the hottest markets for our past sales history and look to fill those more regionally, by state, giving dealers more opportunity at success,”

Melfa added, “Ironically, this past week another premier travel trailer brand, Bowlus, came out from direct-to-consumer sales and partnered exclusively with Lazydays RV for distribution. It shows to us we are on the right path, that the market is there for higher-end travel trailers and to be partnering with dealers.”

Eddie Correa and Brett Hensley, co-owners of Southland RV and Airstream a 5-Rivet Dealership added, “Oliver has been an icon in the hulled fiberglass business for quite some time now and are the benchmark. We specialize in niche products and adding Oliver to our line-up is a natural fit for us.”

Scott Oliver, co-owner, of the company, said, “Our program should be a relief to current and future Dealer partners that we aren’t beating their doors down to take units now, but rather six months or later from now. Keeping supply steady and not exceeding demand can assure our Partners better margins and turn-rates. Too often the cycle is repeated that when sales grow, production ramps up fast, wipe out the backlog, quality goes down, and then product value is diminished. Not at Oliver, we won’t compromise quality, our names are on the trailers and that means everything to us.”

Rodney Lomax, Oliver director of operations said partners expect some new models on the horizon. “Not too many, but the ones that makes the most sense. Catering to more electric vehicle owners and even overlanding consumers. We want to let them know we are listening and anxious to abide.”

Source: https://rvbusiness.com/oliver-rv-adds-multiple-dealer-partners-at-rvda-event/