IBJ: Culture, Acquisitions Key to Lippert’s Growth, Longevity – RVBusiness – Breaking RV Industry News
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EDITOR’S NOTE: The following excerpt is from a report by Leslie Weidenbener of the Indianapolis Business Journal and published by Inside Indiana Business. Click here to read the report in full (subscription required).
ELKHART, Ind. – Elkhart-based Lippert doesn’t make the boats, RVs, tents and more used by outdoor enthusiasts, but the public company makes parts and accessories that make those products better.
Awnings and screen rooms for RVs and campers. Shades and covers for boats. Hitches and electrical systems for trucks and trailers.
Many of those products go straight to manufacturers for use in assembly. But consumers can also buy Lippert products directly to repair, upgrade and decorate their existing RVs, campers, boats and more.
The company—whose corporate name is LCI Industries and trades as LCII—is led by Jason Lippert, whose grandfather co-founded the company in 1956 as B&L Industries to make roofing for manufactured homes. LCI went public in 1985, and Jason Lippert became the company’s third-generation leader in 2003.
Since then, the company has been growing in part through acquisitions—it’s done 70 since he became CEO.
Today, Lippert has 140 factories around the world and about 14,000 team members worldwide. Jason Lippert has focused on overhauling the company’s culture with an emphasis on personal and leadership development.
IBJ talked with Lippert about the challenges and opportunities facing the company.