Bankston Motor Homes Wins Award for Holiday Commercial

RV Business

HUNTSVILLE, Ala. – Bankston Motor Homes Inc. has again been recognized for its outstanding TV commercials by the Davey Awards, according to a press release.

The RV dealer has won a Silver Davey Award for its prior commercials titled,“We’re here for You”, and “Making Memories” in the Low Budget Commercial category. This newest award is the RV Dealership’s first silver award in the General Automotive Category.

The Davey Awards exclusively honor the “Davids” of creativity, the finest small shops, firms, agencies and companies worldwide. David defeated the giant Goliath with a big idea and a little rock – the sort of thing small agencies do each year.

The annual International Davey Awards honors the achievements of the “Creative Davids,” who derive their strength from big ideas rather than big budgets. The Davey Awards are the leading awards competition specifically for smaller agencies as they compete with their peers to win the recognition they deserve, the release stated.

Entries are judged to evaluate distinction in creative work. In determining Gold and Silver winners, entries are judged on their merits based on a standard of excellence as determined by the AIVA, considering the category entered.

The Davey Awards may be for smaller companies, but the judges have big reputations. The Davey is sanctioned and judged by the Academy of Interactive and Visual Arts, an invitation-only body consisting of top-tier professionals from a“Who’s Who” of acclaimed media, advertising, and marketing firms.

AIVA members include executives from organizations such as Condé Nast, Disney, GE, Keller Crescent, Microsoft, Monster.com, MTV, Push., Publicis, Sesame Workshops, The Marketing Store, Worktank, Yahoo! and many more.

Colin Baerlin, Bankston Motor Homes vice president said,“We had a lot of fun shooting the video for this commercial- it was a total team effort because there were a lot of roles and scenes. Getting this award just shows our employees that it was worth the effort that everyone made to help get it done.”

In business for 53 years, Bankston Motor Homes Inc, one of the largest family-owned RV Dealership in the southeast, with locations in Gadsden, Huntsville, ane Florence, Ala., and Nashville and Ardmore, Tenn.

Secret Weapon Media Agency produced the award winning commercial and is a Madison Alabama Advertising Agency. The company has partnered with Bankston Motor Homes since it was established in 2018. Secret Weapon Media is a Comscore Media Measurement agency partner, as well as a Telly award-winning agency and an RVDA member. The agency specializes on TV, video and digital media for RV dealers in the U.S.

Source: https://rvbusiness.com/bankston-motor-homes-wins-award-for-holiday-commercial/