13 Japanese Outdoor Brands You Need to Know About
Montbell
Take a peek into any enthusiast of design-driven outdoor gear and you might just find an item or two from Japan’s second best known outdoor outfitter, Montbell. A bit less premium but still reliable—like an LL Bean meats Coleman, but better quality—Montbell is another juggernaut in Japan’s outdoor brand space, founded in 1975. Best known for its minimalist down jackets and brightly colored hiking apparel, Montbell—like many Japanese brands—seems to be make thousands of products spanning every outdoor category, from hiking, backpacking, and camping to cycling, climbing, running, and of course, everyday life. Though their North American footprint is still relatively small (their only NA physical retail shop is in Denver, Colorado and their US website is limited), the brand has a cult following for its affordable, stylish gear and reliable equipment.
Source: https://www.fieldmag.com/articles/japanese-outdoor-brands
