SSI: Retail Sales Continue Year-Over-Year Decline in April – RVBusiness – Breaking RV Industry News

GRAND RAPIDS, Mich. – The trend of year-over-year decreases in the retail registration data continued in April 2025, as recorded by Statistical Surveys Inc., the Grand Rapids, Mich.-based subsidiary of Trader Interactive that monitors retail and consumer data for the RV industry. This continues the trend of year-over-year declines dating back to 2023.
There were 33,661 retail registrations in the fourth month of this year, which is a 9.3% decrease versus the 36,803 for the same period in 2024. For comparison, the RV Industry Association (RVIA) reported that there were 35,375 RV shipments in April 2025
Year to date there have been 105,588 retail registrations in 2025, a 7.6% difference compared to the 113,603 registrations for the same period last year. For comparison, there were 133,223 wholesale shipments in the first four months of 2025, a 26% difference versus retail registrations.
United States
• Travel Trailer – 21,011 retail registrations for April 2025 (22,409 units in April 2024; a 6.2% decrease). Market share leaders: Forest River Inc. (41.7%), THOR Industries (39.0%), Grand Design RV Co. (7.1%).
• Fifth-Wheel – 4,912 (5,206; -7.4%). Market share leaders: THOR (38%), Forest River (27.8%), Grand Design (15.1%).
• Camping Trailer – 342 (478; -28.5%). Market share leaders: Forest River (60.5%), Aliner (23.7%), Purple Line LLC (6.4%).
• Park Model – 270 (412; 34.5%). Market share leaders: Cavco Manufacturing Inc. 24.8%), Champion Homes (19.3%), Kropf Mfg. Co. Inc. (11.1%).
• Class A – 562 (719; -21.8%). Market share leaders: THOR (44.8%), Forest River (20.6%), Newmar Corp. (16.2%).
• Class C – 1,734 (1,847; -6.1%). Market share leaders: THOR (52.5%), Forest River (20.4%), Winnebago Motorized (14.2%).
• Class B – 751 (917; -18.1%). Market share leaders: THOR (40.3%), Winnebago Motorized (21.8%), Forest River (10.8%).
Canada
• Travel Trailer – 3,001 (3,441; -12.8%). Market share leaders: Forest River (39.2%), THOR (37.9%), Grand Design (6.2%).
• Fifth-Wheel – 451 (559; -19.3%). Market share leaders: THOR (38.4%), Forest River (23.5%, Grand Design (22.2%).
• Camping Trailer – 50 (131; -61.8%). Market share leaders: Forest River (94%), Aliner (6%).
• Park Model – 2 (3; -33.3). Market share leaders: Kropf (100%).
• Class A – 36 (58; -37.9%). Market share leaders: THOR (47.2%), Newmar (22.2%), REV Recreation Group (16.7%).
• Class C – 355 (300; +18.3%). Market share leaders: Forest River (52.1%), THOR (41.1%), Leisure Travel Vans (2.3%).
• Class B – 52 (85; -38.8%). Market share leaders: THOR (50%), Pleasure Way Industries (23.1%), Roadtrek Inc. (11.5%).